Digital Marketing Specialist in Italy
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How much does a Digital Marketing Specialist earn in Italy?
The estimated median salary for a Digital Marketing Specialist in Italy in 2026 is €18,000 per year, based on 60 salaries analyzed.
Salary has decreased by 25% since Sept 2025.
The P50 only shows the market midpoint. For a reliable and personalized salary analysis, you need to cross multiple variables such as experience, skills, sector, and company size. Get your personalized analysis →
Confidence Level
- Very High: +100 salaries
- High: +50 salaries
- Low: +5 salaries
- Very Low: 0-4 salaries
The average risk of poor compensation for a Digital Marketing Specialist in Italy is ~€4,950 per year. Risk Calculator →
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Location
Location
Salary comparison by cities and countries for this role.
What is the demand for Digital Marketing Specialist in Italy?
We have recorded 60 job offers for Digital Marketing Specialist in Italy during 2026.
Demand has decreased by 27% over the last three months compared to the previous quarter.
Job offers evolution
Job offers evolution
Evolution of the number of job offers published for this position over time. It helps identify demand trends, seasonality, and changes in the labor market.
Latest job offers
| Role | Company | Salary | Date ↓ | Source |
|---|---|---|---|---|
| digital marketing specialist | Alkimedia | €36,000 | 2026-06-04 | Indeed |
| junior digital marketing manager | Quintal | €12,000 | 2026-06-04 | Indeed |
| digital marketing manager |  JESKAA | €14,400 | 2026-06-04 | Indeed |
| digital marketing specialist | Product Heroes | €27,000 | 2026-06-04 | Web |
| digital marketing specialist | Eventus | €19,800 | 2026-06-04 | Web |
| digital marketing specialist | Edilnoma Building S.r.l. | €11,400 | 2026-06-04 | Indeed |
| digital marketing specialist | Millesime Srl | €20,400 | 2026-06-04 | Indeed |
| digital marketing specialist | Shareservice | €16,200 | 2026-06-04 | Indeed |
| digital marketing specialist | Eurostep Commerce Srl | €21,000 | 2026-06-04 | Indeed |
| digital marketing & content specialist | Best Solution srls | €16,800 | 2026-06-04 | Indeed |
Hiring companies analysis
Sector
Sector
Median salary by sector of companies posting offers for this role.
Company Size
Company Size
Median salary by company size of hiring companies.
Work Mode
Work Mode
Median salary by work mode offered.
Contract Type
Contract Type
Median salary by contract type.
Most in-demand skills for Digital Marketing Specialist in Italy
Discover the most requested technical skills, soft skills, and languages for Digital Marketing Specialist in Italy.
Soft Skills
Soft Skills
Interpersonal and communication skills most valued in job postings.
Digital Skills
Digital Skills
Technical tools and technologies most requested in job postings for this role.
Languages
Languages
Languages most required by companies in published job offers.
Physical Skills
Physical Skills
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Domain Knowledge
Specialized domain knowledge most demanded for this role.
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Education
Education
Minimum education level requested in job postings for this role.
Experience
Experience
Years of experience required by companies for this role.
Digital Marketing Specialist job description & responsibilities in Italy
Manages digital marketing campaigns, including SEO, PPC, and social media.
Main responsibilities and tasks of a Digital Marketing Specialist
- Manage online advertising, SEO, and social media marketing.
- Track digital marketing analytics and KPIs.
- Optimize website performance for conversions.
- Work with teams to develop digital content.
- Assist in lead generation and customer acquisition efforts.
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Frequently Asked Questions
Find answers about salary data and how to make the most of the salary finder.
Contact usHow is the salary of a Digital Marketing Specialist calculated?
When there is a talent shortage, salaries go up. When there is more competition or less demand, they tend to go down.
At PROSFY we analyze these behaviors to offer salary estimates based on real, up-to-date and quality data.
What is the average salary of a Digital Marketing Specialist in Italy in June 2026?
These figures represent the median, which is the midpoint of our salary data ranges.
What factors influence the salary of a Digital Marketing Specialist in Italy?
· Professional's academic background
· Accumulated work experience
· Company size
· Sector or industry
· Geographic location (salaries vary by country or city)
These factors help explain why two people in similar positions can have different salaries.
How does PROSFY collect salary data?
· Job offers published on job portals.
· Data shared voluntarily and confidentially by our user community.
All data goes through validation processes before becoming part of our benchmarking database.
How accurate is the information on PROSFY?
Our salary database is one of the largest in the world, but not all data is valid.
We apply automatic and manual validation filters to detect errors, duplicates, or incomplete data, ensuring that published information is as accurate as possible.
How often is PROSFY data updated?
This ensures accurate and useful information for making career decisions or defining compensation policies.